Brand Equity

15 years ago

Brand equity is basically the outcome result from marketing the product and service brand name or some other brand element…

Detail Overview of Product Life Cycle (PLC)

15 years ago

Product Life Cycle Product life cycle is the phenomena of the product being manufactured, development, customized, marketed etc. in short;…

14 Principals of Management of Henry Foyal

15 years ago

Henry foyal the theorist of management describes the 14 principals of management. These are also know as the classical principal…

Product Life Cycle

15 years ago

Many products enter in market some lasts for long time and others disappears in a small span of time. This…

Demarketing or Demand Management

15 years ago

People always think that marketing is all about increasing demand for their products but sometimes this statement does not seems…

Marketing Philosophies

15 years ago

Marketing is the concept to know your customers needs and wants, providing products and services which serves as a solution…

Products VS Services

15 years ago

Products are the tangible entities which are offered in the market by Organization to fulfill the needs, wants and demands…

Needs,Wants and Demands

15 years ago

Marketing definition is based on three main terms needs, wants and demands these terms sometimes create some confusion in readers…

What is Marketing?

15 years ago

Marketing is the social and managerial process to understand the customer need and wants in order to develop the right…

CPI – Consumer Price Index

15 years ago

Consumer Price index(CPI)  is the average price of product and services purchase by the consumers. Where The GDP price index…