Apple SWOT Analysis

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p>•    Apples market share is far behind from major competitor Microsoft&period;<&sol;p>&NewLine;<p>•    In past the relationship between Steve jobs and employee were not good which result in reputation loss&period;<&sol;p>&NewLine;<h3>Opportunities<&sol;h3>&NewLine;<p>•    Increase in worms and viruses on PCs so the antivirus solution can be developed by Apple<&sol;p>&NewLine;<p>•    Large population &lpar;Gen X&amp&semi;Y&rpar; which are extremely individualistic and name brand conscious&period;<br &sol;>&NewLine;•    The ties of apple other companies are weak&comma; Apple can develop good relationship for joint ventures<&sol;p>&NewLine;<p>•    Downloadable music and MP3 players are highly marketable&period;<&sol;p>&NewLine;<p>•    The online sales of computer are increasing with rapid speed&period;<&sol;p>&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<p>•    The laptop market growth is high&semi; Apple Computers should focus to develop new models to cater the need of customers&period;<&sol;p>&NewLine;<h3>Threats<&sol;h3>&NewLine;<p>•    Companies not seeing Apple as compatible with their software&period;<&sol;p>&NewLine;<p>•    Apple facing strong competition from Dell&comma; HP&comma; Sony and Toshiba in laptop segment&period;<&sol;p>&NewLine;<p>•    Downloading free music from other online source without paying cost is common it may impact the iTunes sales&period;<&sol;p>&NewLine;<p>•    Apple software&comma; Cell phone and hardware are expensive as compared to other competitors such as Dell&period;<&sol;p>&NewLine;<p>•    The long lasting recession may impact the sales of the company due to higher prices of the products and services<&sol;p>&NewLine;<p>•    Microsoft launched Microsoft Vista&comma; Windows 7 which is gaining market share&period;<&sol;p>&NewLine;<p>•    The switching in technology is very fast&period;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;