Marketing

Brand Equity

Brand equity is basically the outcome result from marketing the product and service brand name or some other brand element…

16 years ago

Detail Overview of Product Life Cycle (PLC)

Product Life Cycle Product life cycle is the phenomena of the product being manufactured, development, customized, marketed etc. in short;…

16 years ago

Product Life Cycle

Many products enter in market some lasts for long time and others disappears in a small span of time. This…

16 years ago

Demarketing or Demand Management

People always think that marketing is all about increasing demand for their products but sometimes this statement does not seems…

16 years ago

Marketing Philosophies

Marketing is the concept to know your customers needs and wants, providing products and services which serves as a solution…

16 years ago

Products VS Services

Products are the tangible entities which are offered in the market by Organization to fulfill the needs, wants and demands…

16 years ago

Needs,Wants and Demands

Marketing definition is based on three main terms needs, wants and demands these terms sometimes create some confusion in readers…

16 years ago

What is Marketing?

Marketing is the social and managerial process to understand the customer need and wants in order to develop the right…

16 years ago

Market Segmentation

Market is composed of buyers, and buyer are not same in taste and preferences regarding to product and services. Every…

16 years ago

Marketing Mix

Marketing Mix History Marketing mix is one of the important topics in marketing. The idea of this term is generated…

16 years ago