5.Sum the weighted scores.
| Opportunities | Weight | Rating | Weighted Score |
| Operates in fast growing industry | 0.08 (8%) | 4 | 0.32 |
| Increase in demand of healthy products | 0.05 (5%) | 3 | 0.15 |
| Cost competition | 0.10 (10%) | 3 | 0.30 |
| Merger and acquisition | 0.08(10%) | 3 | 0.24 |
| Online existence on Internet for shopping | 0.07 (7%) | 3 | 0.21 |
| Change in people lifestyle | 0.07 (7%) | 2 | 0.14 |
| New product development | 0.08 (8%) | 3 | 0.24 |
| Threats | |||
| Strong competition | 0.10 (10%) | 3 | 0.30 |
| New entrants in retail industry | 0.05 (5%) | 3 | 0.15 |
| Online sales increasing which will results in increasing competition | 0.10 (10%) | 3 | 0.30 |
| Economics recession | 0.05 (5%) | 1 | 0.05 |
| Political issues | 0.05 (5%) | 1 | 0.05 |
| Increase in obesity rate | 0.10 (10%) | 2 | 0.20 |
| Total Weighted Score | 1.0(100%) | 2.65 |
The score of 2.65 is above average which means that the company is performing well but there is still enough of improvement.
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