All those firms which fall in this quadrant have slow growth market and have relatively weak position. Firms have to make noticeable modifications to sustain their position. Retrenchment strategy has priority in this quadrant followed by diversification to transfer resource to another growing business. Last strategic option available for the firms positioned in this quadrant is liquidation or divestiture of the business.
Companies competing in this quadrant have slow growth industry but have a strong competitive position. These firms can diversify into different untapped businesses by utilizing their existing resource. These firms face restricted internal growth and have high cash flow intensity which allows them to practice related and unrelated diversifications effectively. Finally these firms can go for joint ventures to fulfill their internal growth needs.
Grand Strategy Matrix Example
In this figure each quadrant shows the different strategic options available for the firms which are positioned in different quadrants.
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very very very good
it is useful for me .it provide easy way to understand the concept.thanx
i want ask for ur help...actually im doing presentation on Grand strategic matrix..... other than its function...what can i present about this topic???
How to do this grand strategy Matrix? How would I know which quadrant the company would fall?
tanx it is really useful 4 me but it should required some key words............
It is goog but how it is useful for a Firm. Please clearify Grand strategy Matrix With practical example
good materials
i can know to how is a rapid or slow market growth?
I have to make a presentation on Grand Strategy Matrix. Please assist me on how to go about it. How do I know where my organiztion fits into which matrix
I read many topics but I could not find them helpful. How to formulate the matrics ? where are the numbers; e.g. y axiz from -6 to 6 and the same for x axis. how to reach to the value of 5, 7 for example and where should I draw the vector.