<!-- WP QUADS Content Ad Plugin v. 2.0.95 -->
<div class="quads-location quads-ad1" id="quads-ad1" style="float:left;margin:0px 0px 0px 0;">

</div>
<p>Integrative (backward integration, forward integration, and horizontal integration) strategies</p>
<p><a href="http://mba-tutorials.com//wp-content/uploads/2010/01/IE1.jpg"><img style="border-width: 0px;" src="http://mba-tutorials.com//wp-content/uploads/2010/01/IE1_thumb.jpg" alt="IE1" width="400" height="383" border="0" /></a></p>
<p><strong>Grow &; Build</strong></p>
<p>Market Penetration[linkunit]<br />
Market Development<br />
Product Development<br />
Backward Integration<br />
Forward Integration<br />
Horizontal Integration</p>
<p><strong>Hold &; Maintain</strong></p>
<p>Market Penetration<br />
Product Development</p>
<!-- WP QUADS Content Ad Plugin v. 2.0.95 -->
<div class="quads-location quads-ad2" id="quads-ad2" style="float:none;margin:0px 0 0px 0;text-align:center;">

</div>

<p>Harvest or Divest</p>
<p>Retrenchment<br />
Divestiture<br />
Liquidation</p>
<p>Source: David, Fred R. (1999). Strategic Management: Concepts (7th ed.). Upper Saddle River, NJ: Prentice-Hall, Inc., p. 191.</p></blockquote>
<p>Secondly, the divisions which comes under cells 3, 5 or 7 can be properly manages with hold and maintain strategies this position is average for the division market penetration and development strategies are most appropriate strategies. Last, the 6, 8, 9 cells represent harvest or divest which is the weak position for the divisions.</p>
<p><strong>What are the information required to plot the Divisions in IE Matrix?</strong></p>
<p>The below mentioned information is required to plot the division in the IE matrix cells.</p>
<p><a href="http://mba-tutorials.com//wp-content/uploads/2010/01/image1.png"><img style="border-width: 0px;" src="http://mba-tutorials.com//wp-content/uploads/2010/01/image_thumb1.png" alt="image" width="500" height="115" border="0" /></a></p>
<h3>What are the Circles in IE Matrix?</h3>
<p>The circle represent the divisions, larger the revenue larger will be the size of the circle. The marked or sliced area of circle shows the profits of the division as shown below.</p>
<p><a href="http://mba-tutorials.com//wp-content/uploads/2010/01/image2.png"><img style="border: 0px;" src="http://mba-tutorials.com//wp-content/uploads/2010/01/image_thumb2.png" alt="image" width="116" height="112" border="0" /></a></p>
<p>The circle represent the division with 50 percent of profits.</p>
<h3>What is the difference between BCG and IE Matrix?</h3>
<p>There are few difference in BCG and IE matrix, firstly the IE axis are different x- axis represent IFE weighted score and Y-axis represent total EFE weighted score. IE matrix require more information about the division than BCG matrix in which only relative market share and industry growth figures are required.</p>
<h3>What are the next Steps after developing IE Matrix?</h3>
<p>Grand strategy matrix and QSPM will further help in deciding the appropriate strategies for the Organization.
<!-- WP QUADS Content Ad Plugin v. 2.0.95 -->
<div class="quads-location quads-ad3" id="quads-ad3" style="float:none;margin:0px;">

</div>


Page: 1 2
Walmart Inc. is the world’s largest retailer, and it is one of the most admired…
This article will analyze in detail the role of managers in the adaptation of corporate…
British Airways is a renowned airline company, which has gained success as well as faced…
The article is related to the development of a Knowledge Management System (KMS) for MJR…
The report focused on analysis of IKEA, a prominent retail organization, with global operations. The…
The report offers an analysis of the human resource management strategies implemented at PlusNet and…
View Comments
Hello Guru, what entice you to post an article. This article was particularly fascinating, in particular since I was looking for opinion on this topic last Saturday.
Gday! Excellent idea, but could this genuinely function?