Categories: Strategic Management

Key Success Factors of Nokia

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p align&equals;"justify">Key success factors &lpar;KSFs&rpar; are those factors which influence the capability of industry players to flourish in marketplace&period; On the basis of these factors customers decide between the competing brands of rivals&period; Some of the important key success factors of NOKIA are given below&colon; <&sol;p>&NewLine;<h3>Extensive Research &amp&semi; Development <&sol;h3>&NewLine;<p align&equals;"justify">Nokia has many manufacturing plants and research &amp&semi; development facilities across the globe&period; In December 2009&comma; Nokia had Research &amp&semi; Development &lpar;R&amp&semi;D&rpar; sites in 16 countries and engaged 37&comma;020 people in R&amp&semi;D&comma; representing around 30&percnt; of the Nokia&&num;8217&semi;s total employees&period; The Nokia&&num;8217&semi;s Research Center consists of nearly 500 researchers&comma; scientists and engineers and has locations in seven countries&period; In addition to research units&comma; Nokia has also established Nokia Institute of Technology &lpar;Research &amp&semi; Development institute in Brazil&rpar;&period; <&sol;p>&NewLine;<h3>Production and Manufacturing Facilities<&sol;h3>&NewLine;<p align&equals;"justify">Nokia manufactures mobile devices that are complements of Internet and communications sectors&comma; with more than 123&comma;000 labor force in 120 countries&period; It is the world&&num;8217&semi;s biggest manufacturer of mobile phones and it has total of 15 manufacturing facilities&period; Nokia has greater utilization of fixed assets around the world which allow it to achieve over all low cost&period; It has innovative technology and efficient workforce which result in higher productivity and low cost design according to buyer&&num;8217&semi;s specification&period;&&num;160&semi;&&num;160&semi;&&num;160&semi; <&sol;p>&NewLine;<h3>Faster Learning Curve<&sol;h3>&NewLine;<p align&equals;"justify">Nokia benefits from a faster learning curve and has the capability to use extra resources in developing operational tools and method&period; In this way Nokia and its partners offer superior learning opportunities for workers interested in system operations so that they can run skill development more willingly and to retain staff&period; Nokia being a market leader in the technology industry can possibly gain considerable economies of scale in-house&period; Nokia can achieve economies of scale by organizing all spare parts throughout the one organization&period; <&sol;p>&NewLine;<h3>Innovative Activities<&sol;h3>&NewLine;<p align&equals;"justify">Nokia&&num;8217&semi;s R&amp&semi;D has two objectives&colon; long term and short term&period; Long-term activities comprise creating new and innovative products and technologies&period; Long-term actions further involve altering the method that the firm runs by innovating different methods of running the company&period; The short term activities comprise developing products to assured key technologies rather than creating new technologies&period; Nokia runs R&amp&semi;D activities by interrelating with research institutes&comma; universities&comma; other companies and standard bodies globally&period; In addition to research and development&comma; it plays a strong part in influencing and monitoring the open standards used in its products&period; <&sol;p>&NewLine;<h3>Strong Distribution Network<&sol;h3>&NewLine;<p align&equals;"justify">Nokia has global digital retail distribution centre for &&num;8220&semi;N-Gage&&num;8221&semi; games&period; N-Gage holders can trial&comma; download and purchase famous N-Gage games&period; Nokia is incorporating its devices with innovative services throughout the Ovi &lpar;www&period;ovi&period;com&rpar;&comma; including maps&comma; apps&comma; maps email etc&period; Nokia has Southeast Asian distribution and customer support centre in Singapore&period; The regional customer distribution and support centre in Singapore offers superior flow of information and improved support and distribution services for Nokia&&num;8217&semi;s selling partners in Malaysia&comma; Indonesia&comma; Singapore&comma; Indochina&comma; India&comma; Sri Lanka&comma; Thailand&&num;160&semi; and Bangladesh&period; <&sol;p>&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<h3>Capable Workforce<&sol;h3>&NewLine;<p align&equals;"justify">Nokia&&num;8217&semi;s success depends on the dedication and talent of employees&period; Nokia has the robust and diversified workforce with different backgrounds&period; It has more than 55&comma;000 personnel from 115 nationalities&period; Diversify workforce brings competitive advantage for Nokia&period; Diverse groups are more innovative and discover better solutions&period; Human Resources from diverse backgrounds bring insights into customer base throughout the globe while adding worth to Nokia&&num;8217&semi;s business&period; &NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;

kasi

View Comments

Recent Posts

Porter’s Five Forces of Microsoft

Microsoft Corporation also known as MS is one of the biggest multinational technology-based company in…

3 years ago

Porter’s 5 Forces Analysis of Fast Food Industry

The article is based upon in-depth analysis of Fast Food Industry of Australian Region with…

3 years ago

Apple Inc. – Porter’s Five(5) Forces Analysis

The paper presents detailed overview about the Apple Inc. analysis on the parameters set by…

3 years ago

Marketing Plan – Thomson Holiday Group

The purpose of this research paper is to develop a marketing plan for the Thomson…

3 years ago

Case Study – Jerk Stars Ltd- Sales and Marketing Human Resources Dilemma

1. As applicable to other department managers, a human resources manager invigilates the departments and…

3 years ago

KFC Jamaica – Operation and Services Flow

The purpose of the present article is to formulate a work allocation flow chart of…

3 years ago