Categories: SWOT Analysis

Nestle SWOT Analysis

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p align&equals;"justify">Nestle with headquarters in Vevey&comma; Switzerland was founded in 1866 by Henri Nestle&period; It is the largest consumer packaged goods company in the world with a wide range of products across a number of markets including bottled water&comma; coffee&comma; infant foods&comma; ice cream&comma; chocolate&comma; healthcare nutrition etc&period; The company operates in 86 countries around the world and employs nearly 283&comma;000 people&period;<&sol;p>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>Strengths<&sol;h3>&NewLine;<p> &&num;160&semi;<&sol;p>&NewLine;<ol>&NewLine;<li>&NewLine;<div align&equals;"justify">Nestle logo is a significant part of the corporation&&num;8217&semi;s corporate identity&period; The Nestle brand itself has participated key role in the corporation&&num;8217&semi;s globalization efforts&period; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Nestle is the biggest consumer packaged goods corporation in the world and pioneer of many healthy products&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">One of the most important strengths of the Nestle is its strong culture and human resource&period; Every one give emphasis to its internal growth&comma; have committed to achieve higher volumes with strong R&amp&semi;D by refurbishing existing brands and innovating new ones&period; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Nestle functions in 86 countries all over the world and has nearly 283&comma;000 employees&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">It is one of the oldest and most profitable corporations in the world and market leader in different brands&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Nestle is the world&&num;8217&semi;s biggest ice cream producer with a 17&period;5&percnt; market share&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Nestle has 6&comma;000 brands or products&comma; with a wide range of diversified and related diversified products across a number of markets&period;&&num;160&semi;&&num;160&semi;&&num;160&semi; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Since the existence of nestle&comma; it is known for honesty&comma; integrity&comma; full compliance with all applicable laws&comma; and fair dealing&period; <&sol;div>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<p align&equals;"justify">&&num;160&semi;<&sol;p>&NewLine;<h3>Weaknesses <&sol;h3>&NewLine;<p> &&num;160&semi;<&sol;p>&NewLine;<ol>&NewLine;<li>&NewLine;<div align&equals;"justify">Nestle has some divisions which are successful in some countries and unsuccessful in other ones&period; This may be the result of less coordination between centre and divisions&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Some products are positioned victimized and not understandable to consumers in many countries&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">It has extremely diversified portfolio due to which some divisions get lesser time than others&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Nestle has complex supply chain management and the major problem for Nestle India is traceability&period; The split nature of the Indian market place obscures things more&period; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Russia has been a very unstable market for Nestle&period; The general performance of nestle often obtains a hit due to this factor&period; <&sol;div>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<p align&equals;"justify">&&num;160&semi;<&sol;p>&NewLine;<h3>Opportunities<&sol;h3>&NewLine;<p> &&num;160&semi;<&sol;p>&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;

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