Research Reasoning

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;94&period;1 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p align&equals;"justify">There are two approaches to reasoning which are evident in case of social and business research&period; These approaches have been identified as inductive and deductive reasoning&comma; explained as follows&colon; <&sol;p>&NewLine;<h2 align&equals;"justify">Inductive Reasoning<&sol;h2>&NewLine;<&sol;p>&NewLine;<p align&equals;"justify">Inductive reasoning is more concerned with gathering ideas which can then be used for creating theoretical framework&comma; making it more suitable for qualitative research paradigm Another defining feature of inductive reasoning is that it allows the researcher to take a more flexible approach to investigation&comma; making changes in the assumptions and focus of data in accordance to the new themes emerging during the research process&period; <&sol;p>&NewLine;<h2 align&equals;"justify">Deductive Reasoning<&sol;h2>&NewLine;<&sol;p>&NewLine;<p align&equals;"justify">Deductive reasoning on the other hand&comma; adopts a different approach to research process&comma; emphasizing the need to develop hypotheses through the review of existing literature and theoretical constructs for analysis through objective data &lpar;Berg &amp&semi; Latin&comma; 2008&rpar;&period; The research process moves from general to specific aspects of information&comma; making it relevant for quantitative approach to research&period; It further entails the necessity to define the concepts in terms of operational constructs&comma; which facilitates in the testing of these concepts through different tools which enhance the validity of the inferences The present study has taken a deductive approach to studying M&amp&semi;S&period; &NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;94&period;1 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;94&period;1 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;