Categories: SWOT Analysis

SWOT Analysis of Lockheed Martin

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p align&equals;"justify">SWOT analysis of Lockheed Martin which is US based company has been competing in Aerospace&comma; defense and advance information security systems&period; The company was founded in 1995 by the merger of Lockheed Corporation and Martin Marietta&period; Its headquarter is located in Bethesda&comma; Maryland&comma; USA&period; <&sol;p>&NewLine;<h2 align&equals;"justify">Lockheed Corporation <strong>Strengths <&sol;strong><&sol;h2>&NewLine;<p align&equals;"justify">Following are the strengths of Lockheed corporation&colon;<&sol;p>&NewLine;<p align&equals;"justify">Largest defense contractor around the globe&period;<&sol;p>&NewLine;<p align&equals;"justify">Strong cliental but major portion of revenues come form USA market specifically military&period;<&sol;p>&NewLine;<p align&equals;"justify">Occupies top spot in the list of US federal contractor&period; &lbrack;sky&rsqb;<&sol;p>&NewLine;<p align&equals;"justify">Strong research and development&period;<&sol;p>&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<p align&equals;"justify">Human resource is one of the core competencies of Lockheed Corporation<&sol;p>&NewLine;<p align&equals;"justify">It has strong product portfolio which include products&&num;160&semi; ATC systems&comma;Ballistic missiles&comma;Munitions&comma;Missile defense elements&comma;Transport aircraft&comma;Fighter aircraft&comma;Radar&comma;Satellites&comma;Atlas launch vehicles and Spacecraft&period;<&sol;p>&NewLine;<p align&equals;"justify">It has signed long term contracts with government agencies&period;<&sol;p>&NewLine;<h2 align&equals;"justify">Lockheed Corporation Weaknesses<&sol;h2>&NewLine;<p align&equals;"justify">Following are the weaknesses of Lockheed corporation&colon;<&sol;p>&NewLine;<blockquote>&NewLine;<p align&equals;"justify">On the top of the list in contract misconduct according to the project on government oversight database&period;<&sol;p>&NewLine;<p align&equals;"justify">Maximum dependency on government contract in terms of revenues and profits&period;<&sol;p>&NewLine;<p align&equals;"justify">Low price approach&period;<&sol;p>&NewLine;<&sol;blockquote>&NewLine;<h2 align&equals;"justify">Lockheed Corporation Opportunities<&sol;h2>&NewLine;<p align&equals;"justify">Following are the opportunities available for Lockheed corporation in the industry&colon;<&sol;p>&NewLine;<blockquote>&NewLine;<p align&equals;"justify">Acquisition and joint ventures will further strengthen its position and reduce competition&period;<&sol;p>&NewLine;<p align&equals;"justify">Lockheed should Increase the international market share to minimize dependency on domestic market and military revenues&period;<&sol;p>&NewLine;<p align&equals;"justify">Introduce more innovative defense products&period;<&sol;p>&NewLine;<p align&equals;"justify">New international contracts&period;<&sol;p>&NewLine;<&sol;blockquote>&NewLine;<h2 align&equals;"justify">Lockheed Corporation Threats<&sol;h2>&NewLine;<p align&equals;"justify">Following are the threats for Lockheed corporation in external environment&period;<&sol;p>&NewLine;<blockquote>&NewLine;<p align&equals;"justify">Intense competition globally&period;<&sol;p>&NewLine;<p align&equals;"justify">Economic slowdown&period;<&sol;p>&NewLine;<p align&equals;"justify">Reduction in defense budget&period;<&sol;p>&NewLine;<p align&equals;"justify">Boeing strike perhaps impact on company reputation&period;<&sol;p>&NewLine;<&sol;blockquote>&NewLine;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;

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