Categories: SWOT Analysis

TATA Motors SWOT Analysis

TATA motors is the market leader in Indian Industry with high market share. TATA motors began in 1945 since then it produced more than 3 million vehicles. TATA motors employed around 23000 employees and it is expanding with pace.

Strengths

TATA motors is market leader in Automobile Industry with high market share.

TATA Motors Company have huge employee base.

TATA motors employee productivity percentage is higher.

TATA motors produce low price car with low fuel consumption.

TATA motors is the reputable brand in Indian Industry.

Tata Motors Limited is India’s largest automobile company, with revenues of Rs. 35651.48 crores (USD 8.8 billion) in 2007-08.

The company’s dealership, sales, services and spare parts network comprises over 3500 touch points.

Tata Motors has been aggressively acquiring foreign brands to increase its global presence.[sky]

The research and development department of TATA motors is very strong.

TATA motors posses High corporate responsibility.

Weakness

Return on Investment on TATA motors shares in low.

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