Rules of Debit and Credit

14 years ago

In order to record the journal entries, one must know the rules of debit and credit. First of all we…

Price Adjustment Strategies

14 years ago

Price adjustment strategies refer to all those strategies which are applied by an organization to take into consideration the differences…

Four Ps of Marketing

14 years ago

Four Ps of marketing or marketing mix refers to the product, price, place and promotion. Some marketers have also included…

Advertising

14 years ago

Advertising is heavily focused on the analysis, planning, control, and decision-making activities of this core institution – ‘advertiser’. The field…

Types of Buying Decision Behavior

14 years ago

We have often seen that there are some purchases which require a lot of time and information to make. On…

Capital Budgeting

14 years ago

Historically the role of accountants remained limited to clerical work where they were meant to manage day-to-day accounting matters and…

Secondary Market

14 years ago

Secondary market is the market for trading outstanding securities among the investors. Outstanding securities means are the securities were issued…

Primary Market

14 years ago

Primary market also know as new issue market is the market for issuing new securities. Majority of the companies opt…

Cognitive Psychology

14 years ago

Cognition is a term that groups together the mental processes of perceiving, recognizing, conceiving, judging, and reasoning. The cognitive psychology…

Motivational Psychology

14 years ago

A person’s achievement may fall far short of his ability. The college teacher will readily think of students with A-grade…