Categories: SWOT Analysis

Apple SWOT Analysis

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;92 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p>Apple Computers Inc is an American based multinational company which deals with consumer electronics goods and computer software&&num;8217&semi;s&period; The Company well known hardware products are Macintosh Computer&comma; iPod and iPhone&period; The software produts include Mac operating sytem&comma;itunes and etc&period;<&sol;p>&NewLine;<h3>Strengths<&sol;h3>&NewLine;<p>•    iTunes Music Store is a excellent source of revenue&comma; especially with the iPod and the accessibility on Windows platform&period;<&sol;p>&NewLine;<p>•    Apple Computer are expert in Developing own software and hardware&period;<&sol;p>&NewLine;<p>•    Apple’s niche audience provides the company with some lagging from the direct price competition&period;&lbrack;sky&rsqb;<&sol;p>&NewLine;<p>•    Giving a face-lift to desktop and notebook lines&period;<&sol;p>&NewLine;<p>•    Web technology can be used to improve product awareness and sales&period;<&sol;p>&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;92 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<p>•    Low debt—more maneuverable&period;<&sol;p>&NewLine;<p>•    Apple Computers have good brand loyalty&period;<&sol;p>&NewLine;<p>•    Partnership with Intel Computers in 2006 – Present&period;<&sol;p>&NewLine;<p>•    Strong Research &amp&semi; Development Department&period;<&sol;p>&NewLine;<h3>Weaknesses<&sol;h3>&NewLine;<p>•    Weak relationship with Intel and Microsoft&period;<&sol;p>&NewLine;<p>•    Weak presence in business arena&period;<&sol;p>&NewLine;<p>•    The product life cycle of Apple products are very small for that reasons revenues are more depend on launch of new products and  services&period;<&sol;p>&NewLine;<p>•    Weak presence in markets other than education and publishing&period;<&sol;p>&NewLine;<p>•    Slow turn around on high demand products&period;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;92 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;

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