Categories: SWOT Analysis

Dell SWOT Analysis

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p>•  On January 8&comma; 2009 Dell announced the closing of its manufacturing plant in Limerick&comma; Ireland with the loss of 1&comma;900 jobs and the shift of production to its plant in Poland&period;<&sol;p>&NewLine;<p>•  Dell not able to attract the students of schools and colleges&comma;   this segment earn only 5&percnt; of total revenues&period;<&sol;p>&NewLine;<p>•   Lot of criticism against the Dell’s claim of world’s most secured notebooks&period;<&sol;p>&NewLine;<p>•  Dell willingly discontinued the &&num;8220&semi;world&&num;8217&semi;s most secure laptops&&num;8221&semi; advertisement after the declaration of the NAD investigation&period;<&sol;p>&NewLine;<p>•  Dell have no proprietary technology&comma; the currently used technology by dell are shared by the other major competitors&period;<&sol;p>&NewLine;<p>•  Dell is dependent on its suppliers<&sol;p>&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<h3>Opportunities<&sol;h3>&NewLine;<p>•  India&comma; Pakistan and Bangladesh are the untapped markets&period;<&sol;p>&NewLine;<p>• Market penetration in education and Government markets&period;<&sol;p>&NewLine;<p>•  Cost reduction in latest technology&period;<&sol;p>&NewLine;<p>• Partnership or acquiring of suppliers&period;<&sol;p>&NewLine;<p>• Dell has opportunity to sell computer directly to retailers&period;<&sol;p>&NewLine;<h3>Threats<&sol;h3>&NewLine;<p>•  Fluctuation in currency outside US&period;<&sol;p>&NewLine;<p>• Major competitors in the market&period;<&sol;p>&NewLine;<p>• Most of the countries are hit by recession which may result in the reduction of revenues&period;<&sol;p>&NewLine;<p>• Government Policies&period;<&sol;p>&NewLine;<p>• Bargaining of Suppliers&period;<&sol;p>&NewLine;<p>• Rapid change in technology obsoletes the product in small span of time&period;<&sol;p>&NewLine;<p>• Aggressive marketing by competitors&period;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;

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