Categories: SWOT Analysis

General Motors Corporation SWOT Analysis

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p align&equals;"justify">General Motors&comma; the world&&num;8217&semi;s largest automobile manufacturer&comma; was first founded on September 16&comma; 1908&comma; in Michigan&comma; United States&period; The global headquarters of the General Motors is located in Detroit&period; The company employees more than 205&comma;000 people in every major region of the world and does business in some 157 countries&period; GM and its strategic partners manufacture cars and trucks in 31 countries of the world&period; The SWOT analysis of General Motors is given below&period;&&num;160&semi; <&sol;p>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>Strengths<&sol;h3>&NewLine;<p> &&num;160&semi;<&sol;p>&NewLine;<ol>&NewLine;<li>On the basis of sales&comma; GM is ranked as the biggest U&period;S&period; automaker and the world&&num;8217&semi;s second-largest manufacturer for 2008&period; <&sol;li>&NewLine;<li>General Motors is listed the third-highest in 2008 having globally revenues among auto producers on the Fortune Global 500&period; <&sol;li>&NewLine;<li>General Motor&&num;8217&semi;s biggest achievement globally has been its accomplishment in China&period; In China the revenue of GM rose by 66&period;9&percnt; in 2009 and it captured 13&period;4&percnt; of the market&period; <&sol;li>&NewLine;<li>In the first 7 months of 2010&comma; sales of GM increased by 13 percent&comma; including fleet and retail sales&period; Fleet sales for the year 2010 increased by 53&percnt;&period; <&sol;li>&NewLine;<li>General Motors invested &dollar;250 million to build a research facility in Shanghai to expand alternative fuel vehicles and hybrid cars&period; <&sol;li>&NewLine;<li>GM produces various flexible-fuel vehicles that can function on gasoline&comma; E85 ethanol fuel&comma; or any mix of both&period; <&sol;li>&NewLine;<&sol;ol>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>Weaknesses&colon; <&sol;h3>&NewLine;<p> &&num;160&semi;<&sol;p>&NewLine;<ol>&NewLine;<li>The financial and automotive industry crisis made the financial position of the company weak which results in the low stock prices&period; Therefore&comma; the corporation filed for chapter 11 bankruptcy and reorganized as new entity&period;&&num;160&semi; <&sol;li>&NewLine;<li>The company has taken high loans from the government and other financial institutions&period; The payment of this loan is also a burden for the organization&period; <&sol;li>&NewLine;<li>Through the first 6 months of 2008&comma; General Motors lost &dollar;18&period;8 billion&period; By October 2008&comma; its stock had declined by 76 percent&period; <&sol;li>&NewLine;<li>From 2007 to 2008 the revenue of the company dropped by 45 percent in the U&period;S&period; <&sol;li>&NewLine;<li>General Motors proclaimed removal of lifetime health payback for about 101&comma;000 of its white collar retirees in 2008&period;<&sol;li>&NewLine;<li>GM is not able to respond well to the global competitors such as manufactures from Asia and Europe&period; <&sol;li>&NewLine;<li>General Motors has lost a major market share for the last few years&period; For example in 2009&comma; the company lost 19&period;8&percnt; market share in North American business&period; <&sol;li>&NewLine;<&sol;ol>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>Opportunities<&sol;h3>&NewLine;<p> &&num;160&semi;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;

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