McDonalds SWOT Analysis

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<p>• It has yet to accomplish going on the trend of organic food&period;<&sol;p>&NewLine;<p>• Price competition with the competitors resulting in low revenue&period;<&sol;p>&NewLine;<p>• Lack of innovative products&period;<&sol;p>&NewLine;<h3>Opportunities<&sol;h3>&NewLine;<p>• It can adapt to the needs of the societies and undergo an innovative product line&period;<&sol;p>&NewLine;<p>• It can research ways to use &OpenCurlyQuote;green’ energy and packaging which will work as a part of their promotional effort as well as fulfill their social responsibility&period;<&sol;p>&NewLine;<p>• It can create new product offerings&comma; use mobile text messaging to offer services that appeal to consumers&period;<&sol;p>&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<p>• It can upscale some of its restaurant settings at luxurious locations to attract more customers&period;<&sol;p>&NewLine;<p>• It can provide optional items that are regarded to be the basis of allergy for some&period;<&sol;p>&NewLine;<p>• It can slow down the level of expansion in order to increase the profitability of the organization&period;<&sol;p>&NewLine;<h3>Threats<&sol;h3>&NewLine;<p>• The recession negatively impacts the holding position of the firm regarding its revenue streams&comma; even though they are quite diversified&period;<&sol;p>&NewLine;<p>• Foreign currency fluctuations are regarded to be a major problem as it uses standard pricing for its food items&period;&lbrack;adsense1&rsqb;<&sol;p>&NewLine;<p>• More restaurants that are increasing their food offering and declining the price&period;<&sol;p>&NewLine;<p>•  Health issues regarding the fast food chain&period;<&sol;p>&NewLine;<p>•  Heavy investments on promotional campaigns which decrease the gaining of market share&period;<&sol;p>&NewLine;<p>• Some parents criticize the firm’s &OpenCurlyQuote;cradle to grave’ marketing strategy that focuses on kids&comma; who later on take it as a trend to their adulthood&period;<&sol;p>&NewLine;<p>•  Sued various times for unhealthy food&comma; usually with addictive additives&period;<&sol;p>&NewLine;<p>• Emergence of major fast food competitors&colon; Burger King&comma; Starbucks&comma; Wendy’s&comma; Taco Bell&comma; KFC&period;<&sol;p>&NewLine;<p>• The expansion has made the firm vulnerable to the slow economies of the other countries&period;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;