McDonalds SWOT Analysis

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<h3>Strengths<&sol;h3>&NewLine;<p>• It has a strong global presence and is considered as a market leader in both the domestic as well as the international markets&period;<&sol;p>&NewLine;<p>• It is a global brand that owns 31&comma;000 restaurants serving in 120 countries&period; Of these 31&comma;000 restaurants at least14&comma;000 restaurants are situated in the US&period;<&sol;p>&NewLine;<p>• It uses economies of scale for reducing the cost&comma; as its huge expansion diversifies the overall risk involved with the economic performance&period;<&sol;p>&NewLine;<p>• They own an active children&&num;8217&semi;s charity by the name&OpenCurlyQuote;The Ronald McDonald House’&period;<&sol;p>&NewLine;<p>• It takes steps in adjusting the Ingredients and product offerings in order to comply with the upgraded health standards deemed necessary by the USDA&period;<&sol;p>&NewLine;<p>• It earns revenue by fast food sales as well as a property investor and a franchiser of restaurants&period;<&sol;p>&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<p>•  It has a firm real estate portfolio&period;<&sol;p>&NewLine;<p>• It has branded menu items i-e Big Mac&comma; Chicken McNuggets&comma; which further promote McDonalds&period;<&sol;p>&NewLine;<p>• It is recognized as one of the world’s most recognized logos&period;<&sol;p>&NewLine;<p>• It is recognized as a socially responsible and community oriented firm&period;<&sol;p>&NewLine;<p>• It adapts to the cultural differences regarding the region where the restaurant is set up&period;<&sol;p>&NewLine;<p>• It has located itself in major airports&comma; cities&comma; highways&comma; tourist locations&comma; theme parks&period;<&sol;p>&NewLine;<p>• It has an efficient food preparation style that follows the process in a systematic way&period;<&sol;p>&NewLine;<p>• It takes food safety extremely cautiously&period;<&sol;p>&NewLine;<p>• It was the first to provide the customers about nutrition facts&period;<&sol;p>&NewLine;<p>&lbrack;adsense&rsqb;<&sol;p>&NewLine;<h3>Weaknesses<&sol;h3>&NewLine;<p>• It uses advertising that mostly targets children&period;<&sol;p>&NewLine;<p>• High employee turn-over&period;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;