Categories: SWOT Analysis

SWOT Analysis of Google

&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad1" id&equals;"quads-ad1" style&equals;"float&colon;left&semi;margin&colon;0px 0px 0px 0&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;<h3><&sol;h3>&NewLine;<p align&equals;"justify">Google Inc&period; is a multinational public corporation which was started in January 1996 as a research project by Larry Page and Sergey Brin when they were both PhD students at Stanford University in California&period; It is a technology company which maintains online content for users&comma; Google network members&comma; advertisers and other content providers&period; Google named for the mathematical term &quot&semi;googol and is currently recognized as the &quot&semi;world&&num;8217&semi;s best search engine&period;&&num;160&semi; The SWOT analysis of Google inc&period; is given below&period; <&sol;p>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>Strengths<&sol;h3>&NewLine;<p> &&num;160&semi;<&sol;p>&NewLine;<h3>&NewLine;<&sol;h3>&NewLine;<ol>&NewLine;<li>&NewLine;<div align&equals;"justify">Google Inc&period; is a largest multinational public corporation with huge spending in advertising technologies&comma; and internet search&period;&&num;160&semi; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google is the leading search engine in the US market&comma; with a market share of 65&period;6&percnt;&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google hosts a number of internet-based products and services&comma; and makes profit mainly from its Adwords program&period;&&num;160&semi; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google has employed diverse innovations in the online advertising market that helped make them one of the largest advertisers in the market&period; Ninety-nine percent 99&percnt; of Google&&num;8217&semi;s revenue&sol;sales is resulting from its advertising programs&period; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google&&num;8217&semi;s affirmed mission from the beginning was &quot&semi;to systematize the world&&num;8217&semi;s information and make it universally accessible and useful&&num;8221&semi;&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google operates more than one million servers in data centers allover the world&comma; and twenty &lpar;20&rpar; petabytes of user-generated data every day&period; It practices more than one billion search demands per day&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google introduced a chain of products&comma; partnerships and acquisitions after the rapid growth&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>Weaknesses<&sol;h3>&NewLine;<p> &&num;160&semi;<&sol;p>&NewLine;<ol>&NewLine;<li>&NewLine;<div align&equals;"justify">Through the Google interface the users acquire the impression that the search consequences involve a kind of totality&semi; one only sees a little fraction of what one could see if other important research tools were also incorporated&period; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">One of the biggest Google&&num;8217&semi;s incapability is to battle click fraud&semi; clicks by automated script or person on advertisements without being attention in the product&comma; to make money for the website holder&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">It became obvious that not only software and mathematical algorithms&comma; but also human brains in the Google headquarter could alter information processed by Google&period; They could choose what will go online and in which form&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google is not expressing users to intended content and not censor results based on copyright&period;<br &sol;>&NewLine;Google faced an &quot&semi;increasing public and legal relations problem&quot&semi; in 2010&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">In Feb 2010&comma; 3 Google executives were handed six-month verdicts for the violation of Italian Personal Data Protection Code&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google Inc does not usually inform Web sites that they have been penalized&period; <&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Misusing of the Google engine as a &quot&semi;reality interface&quot&semi; such as&colon; Haughty that everything not present here is either simply does not exist or not important&period;<&sol;div>&NewLine;<&sol;li>&NewLine;<li>&NewLine;<div align&equals;"justify">Google&&num;8217&semi;s advertising is their suppression of advertisers&semi; various cases concern conformity with the Digital Millennium Copyright Act&period;&NewLine;<&sol;div>&NewLine;<&sol;li>&NewLine;<&sol;ol>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>&&num;160&semi;<&sol;h3>&NewLine;<h3>Opportunities<&sol;h3>&NewLine;<p> &&num;160&semi;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad2" id&equals;"quads-ad2" style&equals;"float&colon;none&semi;margin&colon;0px 0 0px 0&semi;text-align&colon;center&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;<&excl;-- WP QUADS Content Ad Plugin v&period; 2&period;0&period;95 -->&NewLine;<div class&equals;"quads-location quads-ad3" id&equals;"quads-ad3" style&equals;"float&colon;none&semi;margin&colon;0px&semi;">&NewLine;&NewLine;<&sol;div>&NewLine;&NewLine;

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