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<p>Rescuers.</p>
<p>• High investment with high risk involved.</p>
<p>• Continuous innovative ideas are required to retain the attention of customers.</p>
<p>• Limited range of target audience mainly Children.</p>
<p>[large]</p>
<h3>Opportunities</h3>
<p>• Move into different segments</p>
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<p>• Proper inventory management</p>
<p>• Market development in untapped countries.</p>
<p>• Reduction in operating costs.</p>
<p>• Disney music channel</p>
<p>• Benchmarking to improve management practices.</p>
<p>• Disney school of management and training</p>
<p>• Online Websites</p>
<p>• Develop more attractions for theme park.</p>
<h3>Threats</h3>
<p>• Security Threats due to terrorism</p>
<p>• Employee retention</p>
<p>• High competition in Media Industry.</p>
<p>• Facing fierce competition from Paramount Parks, Universal Studios and Six Flags Theme Parks.</p>
<p>• Social and ethnic groups.</p>
<p>• Government policies</p>
<p>• High demanding market in terms of innovation.</p>
<p>• Increasing salaries and labor cost.</p>
<p>• Recession</p>
<p>• Maintain product differentiation.</p>
<p>• Tight competition in national and international markets.</p>
<p>• Searching, paying and retaining innovative people.</p>
<p>• Piracy
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View Comments
The majority of your opportunities actually fall under strengths. Opportunities is an external factor in a SWOT. Something that Disney can't control.