• Cost of maintaining wireless and wireline networks are high.
• AT & T have massive amount of Debt.
• High healthcare cost of employee.
• Around 12000 Job Cuts in year 2008.
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Opportunities
• Lower health care cost of employees.
• Expansion and update their wireless network to enhance the quality of service.
• Speedup the deployment of TV service called U-Verse.
• Progression in global business through investment in undersea capacity increased hosting capacity, and the launchof new services.
Threats
• Google entrance into the telecommunication market.
• Fierce competition in the Telecommunication market.[linkunit]
• AT&T will face in the near future is the threat of a strike among wireline employees.
• Fluctuation in world economies.
• Weather Changes can effect the wireless network
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