Leadership Vs. Management

Leadership is an act or a process of influencing others’ actions and guiding them to a certain direction through setting a clear vision, it does not involve dictating steps that others should take but it definitely reinforces behavior that are helpful in achieving the...

Characteristics of A Leader

Following are the traits which have been identified as most important in leaders. a. Vision This is a driving force for the company, many companies misinterpret it as being something for outside world but this is actually for the internal use. A good vision is one...

Marketing plan of Thomson Holiday Group

The article has been designed to develop a marketing plan for the Thomson Holiday Group. Marketing plan holds a pivotal importance as in help in developing and growing an economy and through this plan. With this, a firm is able to define its basic marketing elements...