by kasi | Jan 10, 2010 | Marketing
Objective plays an important role in business because it shows the path that what to achieve if company don’t have any objective and keep on workings will never be satisfy of their work because employees will really don’t know that what they want to achieve? What is... by kasi | Jan 10, 2010 | Marketing
Direct mail is actually a form of advertising, used by advertisers. Advertisers send printed ads, letters etc. to a large group of targeted consumers. These letters are mailed in bulk to reduce mailing cost; the main focus on target market mailing is done to get good... by kasi | Jan 10, 2010 | Marketing
Sales promotions are generally short-term incentives. These incentives are given to encourage maximum sales of a product or service; however these incentives are not for consumers alone but can also be given to wholesalers and retailers by the company. Sales... by kasi | Jan 10, 2010 | Marketing
Sponsorship is a business relationship, between two parties. This relationship is determined through a trade of product, fund or services where both parties seek profitable benefits. Sponsorship is basically a relationship that is equally valuable to the sponsored as... by kasi | Jan 10, 2010 | Marketing
Public relations or PR on the whole is part of management. It deals with managing the communication between the public/customer and the organization. “The main goal of a public relations department is to enhance a company’s reputation. Staff that work in public...