by kasi | Sep 5, 2013 | Marketing
Max Clarkson, a former faculty member at the University Of Toronto formed these rules about Stakeholder management. The following principles were addressed to the managers specifically: Clarkson Principle 1 The managers are supposed to acknowledge and carefully... by kasi | Sep 5, 2013 | Marketing
Advertising Specialty is known to be used for promotional and giveaway products to strengthen a company’s presence to reach to its specific target market. Nowadays companies are following the trend of exhibiting promotional items of some kind as this is the most cost... by adam kasia | Sep 2, 2013 | Marketing
In the recent past, mostly companies used to adopt a product oriented approach to introduce and promote a product in the market. This was considered to be a naive endeavor of creating and marketing a product without any research done to find out what actually the... by kasi | Sep 2, 2013 | Marketing
In the recent past, mostly companies used to adopt a product oriented approach to introduce and promote a product in the market. This was considered to be a naive endeavor of creating and marketing a product without any research done to find out what actually the... by kasi | Aug 4, 2013 | SWOT Analysis
Avis Budget deals with the two worldwide leading companies in the automobile leasing industry in course of Avis and Budget. Avis is a foremost rental car supplier that mainly supplies the finest marketable and freedom sector of the travel industry. Budget is a leading... by kasi | Aug 3, 2013 | Marketing
In the market there are different factor required to improve the productivity level of the organization. One of such factor is the income segmentation which helps the companies to improve it strategies of selling their products and make improve in their revenue. In...