Unemployment – Types of Unemployment

Unemployment is an economic condition where people willing for job remain unemployed. Unemployment level differs from country to country as per their economic conditions. In developed countries unemployment level is low as compare to developing countries. ...

Causes of Unemployment and Solutions

According to classical economists there is always full employment in the economy. Neither ever raises unemployment nor there possibility of inflation. This is the reason, they believed in the operation of market forces and free enterprise system, except law and order...

Strategic Group Mapping of Retail Chains

Strategic Group Mapping is analytical tool used for showing the different market or competitive positions that rival firm occupy in the industry. It is very important to analyze the industry’s competitive structure and indentify the strategic groups (strategic...

Strategic Group Mapping

Strategic group mapping is used for the purpose of displaying the competitive positions that rival firms occupy in the industry. In every industry there are some companies which enjoy stronger market position than other. Therefore it becomes important to analyze the...

Internal Factor Evaluation Matrix Harrah’s

Internal factor evaluation matrix can be used to examine the strengths and weaknesses of a business. Some of the important strengths which can be included in the matrix are: powerful strategy, strong financial condition, economies of scale, strong advertising and...

External Factor Evaluation Matrix Harrah’s

External Factor Evaluation (EFE) Matrix is a strategic management tool which is used to know whether the firm is able to effectively take advantage of existing opportunities along with minimizing the external threats. The analysis helps in formulating new strategies...

Functions of Advertising Agency

Advertising only issue is the advertising agency which, in most cases, making the creative decisions and media. Also often supplies support market research and even participate in the total marketing plan. In some advertiser relations agency, the agency operates...

Labeling or Product Labeling Concept

Labeling, product labeling or Tagging in marketing means “any written or graphic on the packaging of a product or on an independent label.” It refers to any printed material, written or graphic that is present in the plaque, which normally accompanies the...

Internal Factor Evaluation Matrix Wal-Mart

Internal factor evaluation (IFE) matrix is a strategy formulation tool which is used to examine the strengths and weaknesses in the functional area of a business. In IFE Matrix it is more important to thoroughly understand the factors included rather than the actual...

SWOT Analysis of Google

Google Inc. is a multinational public corporation which was started in January 1996 as a research project by Larry Page and Sergey Brin when they were both PhD students at Stanford University in California. It is a technology company which maintains online content for...