Unsought Goods

A marketer generally classifies products on the basis of the factors like durability, tangibility and use that may be industrial or consumer, so because of the basis of these consumer products classification arises that is unsought goods. Unsought goods are those...

By Product Pricing

By-product is a product which is produced in addition with the main product from the raw materials. In every organization which produces some sort of product there must also be the byproduct or the raw product. For example in the extraction of petrol or in textile...

Adaptive Marketing

In today’s world, Marketing has come around in a wide variety of ways to tailor the needs of the audience, the media platform and various businesses in order to keep evolving as a dynamic marketplace. This is why; the Adaptive Marketing is of no surprise to anyone....

Cash and Accrual Basis of Accounting

Cash basis of Accounting In cash basis of accounting the prevailing concept is that transactions will be entertained on the actual receipt or payment of cash. More broadly income will not be booked until it is actually received in the form of cash and expenditures...