by kasi | Jun 30, 2022 | Management
Leadership has been one of the widely discussed topic among the management literature, with the specific focus on the factors that shape the leadership styles and determine its effectiveness. The influence of gender on the leadership style adopted by an individual has... by kasi | Sep 17, 2017 | Human Resource
The transformation of talent management happened across the world in the late 20th century (Leena, 2012). The importance of defining, planning, and managing talent and performance was apparent during the transformation period (Pareek & Rao, 2006 as cited by Leena,... by kasi | Jun 18, 2016 | Management
Leadership is an act or a process of influencing others’ actions and guiding them to a certain direction through setting a clear vision, it does not involve dictating steps that others should take but it definitely reinforces behavior that are helpful in achieving the... by kasi | May 30, 2013 | Marketing
In the context of marketing, there are six stages through which the customer passes while purchasing or adapting any good or service. These are considered as the psychological stages through which a person passes to decide for a product to either purchase it or... by kasi | Oct 1, 2010 | Marketing
The concept of marketing has changed dramatically in recent decades, and recently the focus has moved more and more customers (compared to the products and the sale of) global marketing and various technology issues that impact on the market. In addition, there is a...