IKEA Strategic Alternatives for US Market Expansion

IKEA employ for following strategic alternative to further penetrate the U.S market. • More focus on customer service by offering more convenience to customers by allowing them to purchase products online and its home delivery. Establish CRM for customer record...

Internal Strengths and Weaknesses

Strengths are strong functional areas where organization are performing well whereas, weaknesses are the underperformed areas of an organization that could be improved in a different ways. Strengths and weaknesses are internal therefore, categorize as controllable...

External Opportunities and Threats

External opportunities and threats are political, legal, economical, social, environmental, technological, cultural and competitive trends, events and factors that may benefit or harm an organization in future. In contrast to strengths and weaknesses of an...

Environmental Scanning

Environmental scanning is  a process of conducting a research (Primary or secondary research) and gathering external environment information or industry analysis. External environment includes competitor analysis, customer analysis, supplier analysis, industry...

Quantitative Strategic Planning Matrix (QSPM)

The Quantitative Strategic Planning Matrix is a strategic tool which is used to evaluate alternative set of strategies. The QSPM incorporate earlier stage details in an organize way to calculate the score of multiple strategies in order to find the best match strategy...