by kasi | Aug 25, 2015 | SWOT Analysis
IKEA is one of the most popular and iconic brands in the world. From the beginning, IKEA was founded on different principles—namely, frugality and low cost. Most furniture companies offer service and advice in settings where salespeople compete for sales commissions.... by kasi | May 6, 2012 | Strategy
There are two environments in which any company operates. First one is external environment consist of opportunities and threats and other one is internal environment consist of strengths and weaknesses. Opportunities and threats are uncontrollable factors whereas...