We have often seen that there are some purchases which require a lot of time and information to make. On the other hand there are also buying decisions which can be made with out taking time and consulting others. In this way, consumer buying behavior is broadly divided into four parts on the basis of the extent of buyer involvement and the extent of differences among brands. The explanation of four types is given and explained below.
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It was excellent......
THIS NOTE IS SIMPLIFIED AND SELF EXPLANATORY.
It cool but will need more breakdown
whats different between Customer and consumer? Please explicity explaine
customer is a buyer who only buy that product he does not use it....and he may can sell it to other while at there other side consumer is a buyer who buys any product and also use it...for example if some one buy pepsi for his friend then the person who is buying pepsi is cutomer....and if he buys pepsi and after buying he drinks it then he is the consumer...
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