IFE (Internal factor evaluation) Matrix

IFE (Internal factor evaluation) matrix is one of the best strategic tool to perform internal audit of any firm. IFE is use for internal analysis of different functional areas of business such as finance, marketing,IT, operations, accounts, Human Resources and others...

Knowledge Management System for MJR Advertising

The article is related to the development of a Knowledge Management System (KMS) for MJR Advertising. The CEO has been concerned about the time and effort employees put in while handling new projects and the resources that can be saved by implementing a KMS which...

IKEA – Sales and Strategic Marketing

The report focused on analysis of IKEA, a prominent retail organization, with global operations. The company vision and mission has been identified, pointing out the ambiguity in the mission statement, indicating an area of improvement for the company. The corporate...

Role of Project Expeditor

The project expeditor is a role which project manager has to play in weak matrix or functional organization. In both type of organization, the functional manager has more power therefore, project manager plays limited role of project expeditor or project coordinator....

Strategic Fit

Firms operate in an environment where external opportunities always prevail as a striking option and considerably be lucrative for firms to adopt such strategies coping with the requirements to reap the fruits from the prospects around. Moreover, each company has its...